Posts Tagged ‘perception is reality’

Last week, we saw an incredible spectacle. The most popular free agent, the man who will be bringing millions to the team that signs him, created a show to declare who the winner is. Regardless of where he went, Lebron James would be making millions and have endorsements worth much more than that.

While his decision made some people jump for joy, others break down crying and others bashing him for this overly orchestrated event, there are many lessons that can be taken from what watching the whole process of Lebron going through free agency, some positive and others, negative.

Here are four very important lessons that an entrepreneur should take away from this “event”-

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