Posts Tagged ‘financial projections’

This is the last in a series of three on how to build and use economic models to determine the viability of your business idea. In the previous two entries, I discussed how market sizing and segmentation and competitive market research can help you, the entrepreneur, validate initial revenue and cost assumptions and build a more robust model that can be used to feed into the financial projections of your business plan. In this post we’ll explore how “reference businesses” can contribute to the economic modeling process.

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