Posts Tagged ‘Web’

Social Media Can Generate Revenue For My Business…. Really?

Description: Panelists discuss unique strategies they’ve implemented for leveraging social media to generate substantial revenue for their businesses. Long and short-term strategies for generating this important additional revenue source will be explored.

Entrepreneurial Ventures: The Impact at Home

Description: Launching a business can have a significant impact on your family and personal relationships. This panel discusses many of the common challenges, and offers strategies to strike a healthy balance between business and relationships.

I Have No Money, Now What?

Description: Panelists will discuss creative approaches to sustainability and stability as well as how to develop, build and scale a breakthrough company with limited resources, such as:
    1) Unique incentive structures for your company
    2) Free and low cost resources for entrepreneurs

Success is in the Company You Keep

Description: Seasoned entrepreneurs and CEO’s reveal how to diligence partners, suppliers and employees; as well as
    1) How to find an attract the right talent and partnerships
    2) Understanding the pitfalls of hiring just on resume alone
    3) Understanding how and where to find a complimentary partner
    4) Hiring, managing, getting the most out of non-full-time employees

My Product isn’t Cool? What in the World Should I Do?

Description: Panelists discuss how to get the word out about your product, even when it isn’t flashy. Topics include:
    1) Understanding hype and why it’s a power weapon
    2) Clever ways to get publicity for your brand
    3) Learn the pros and cons from top-tier “spin doctors”

The $5MM Company: Growing Fast…. But Also the Right Way

Description: Panelists will share tactics they’ve leveraged to achieve unprecedented business growth; as well as strategies for mitigating marketshare loss in the face of stagnant growth.

Anyone reading this knows what it’s like to get excited about a pending release. Whether it be a new Dan Brown novel to the mythical Apple Tablet, we all love the speculation.  Hype is a great way to describe this type of obsession.

The companies behind these products know we are suckers for teasers, specs, promos, anything at all that can give our thirst just a momentary reprieve. At the same time, this last year especially, we’ve noticed the tactic shifting substantially through the age of the Internet.

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Things here in NYC are crazy with corporations and entrepreneurs trying to figure out how to catch the green wave.

And if you’re in doubt whether there is some serious potential in business in this area, just spend 3 minutes at any magazine store and look at the front covers of some of the major publications. That should placate your doubts!

Why is the “green” industry so darn hot and very unlikely to be just a fad:

* Red China is now turning green and will lead the way in a very short time
* European countries are returning to coal know as “the dirtiest fuel on earth”
* The planet’s population is expected to increase 50%… to 9 billion… within 40 years
* The number of cars and trucks is expected to double by 2040 to two billion
* The number of commercial jetliners is expected to double to 36,000 by 2030

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On Tuesday, I will be part of the NYEW panel “A Roadmap for the Tech/Mobile/Telecom/Media Sectors: Top Entrepreneurs Reflect.”

It is a perfect topic and promises to generate a lively discussion.  I have lots of Silicon Valley tech start-up experience and some Fortune 50 Telecom experience – but for reasons that will become obvious I will focus on mobile. Mobile changes everything and we are just beginning to realize it. What interests me most is how profoundly mobile phones are changing the way we work.

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For the fearful, our current economic environment is an obstacle, for the bold, it is an opportunity.

What do companies like GE, HP, Microsoft, CNN, Hyatt and Burger King have in common?  They were all started in economic downturns by entrepreneurs whose passion, commitment, and ability to execute far out-shadowed the temporary economic obstacles.

New York Entrepreneur Week (NYEW) scheduled November 16^th to the 20^th 2009 celebrates the opportunities to be found in this economy.  Through a series of panels, keynotes and networking sessions, entrepreneurs will learn from over 120 speakers from 18 states and 3 continents the resources available to them and how to launch, grow, and manage a successful business venture.

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As a precursor to this post, I just want to let it be known that if you aren’t aware of ISP’s, copyright infringement, torrents, or the FCC, then you probably won’t care too much. On the other hand, if you’re one the 10mm people that do (myself included), who actively use the Internet and care about much of the “underground” aspects of it, then read on.

To catch the unenlightened up to date, after much speculation and debate which appeared on various tech blogs, it was shown that the FCC was planning on proposing a new set of Internet legislation dubbed “Net Neutrality”. Now I know what some of you must be asking yourselves; “isn’t the Internet already a neutral place?” Though the file sharing trends and trials are being much more publicized because of the increased tension between users, ISP’s, and the various companies such as Sony or Apple (not to mention the recent Pirate Bay mockery that was made in regards to the proposed “legalized buyout” of it’s trademark and domain) as of late, relatively few people actually know the laws that govern both sides of the argument.

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Green is a hot topic. The September 28 issue of Newsweek published a list of the 500 greenest companies in America with Hewlett-Packet listed as number one. Last April, former President Bill Clinton, Rocky Mountain Institute (RMI) Chief Scientist Amory Lovins, New York City Mayor Michael Bloomberg, and Empire State Building owner Tony Malkin, declared a very bold plan to reduce the energy use of the Empire State Building by 38 percent, and save $4.4 million annually in the process.

When it comes to conversations regarding green buildings, there are a couple of concerns that are in the foreground for most business owners – do green buildings really increase employee productivity and what is the cost of building (or retrofitting) within green guidelines?

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Our world is more hypercompetitive then ever before, and at an ever increasing rate of speed. As a result, entrepreneurs who stake their company’s long-term viability on just one competitive advantage (or even two) will not have a high likelihood of survival. Why?

The future of competitive advantage is aggregation. Having one or two competitive advantages has become the commoditized standard on a local, regional, national and global scale. Thus, survival and scalability means incorporating four, five, or even six disparate products/services synergistically and effectively to gain meaningful and sustainable marketshare. Furthermore, in addition to aggregation, businesses must continue a strong R&D Program, seeking new innovations that leapfrog the competition. Read the rest of this entry »