Posts Tagged ‘501c3’

Recently AOL’s Daleela Farina interviewed NYEW founder Gary Whitehill on a myraid of subjects, including: his journey as a serial entrepreneur, thoughts on inspirational leadership, the vision of NYEW and plans for The Relentless Foundation in 2010.

The article can be found here.

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Stop At Nothing. Achieve Anything.

Gary Whitehill is the Founder of The Relentless Foundation and New York Entrepreneur Week (NYEW), both of which reflect his entrepreneurial drive and relentless energy.

In 2009, The Relentless Foundation inspired the creation of New York Entrepreneur Week (NYEW), an unprecedented gathering of entrepreneurs, from innovation-minded start-ups to multi-million dollar revenue generators who are given the chance to learn, connect and leverage opportunities to help drive economic change.

The Entrepreneur Week movement continues to grow, with events planned in more US cities and around the world.

Additionally, Gary believes kids should have the ability to create the world they want, and that those who are driven to achieve must also be given tools such as entrepreneurship to learn, grow and express themselves.

Gary supports people and companies invested in driving social and economic change.

Social Media Can Generate Revenue For My Business…. Really?

Description: Panelists discuss unique strategies they’ve implemented for leveraging social media to generate substantial revenue for their businesses. Long and short-term strategies for generating this important additional revenue source will be explored.

Entrepreneurial Ventures: The Impact at Home

Description: Launching a business can have a significant impact on your family and personal relationships. This panel discusses many of the common challenges, and offers strategies to strike a healthy balance between business and relationships.

I Have No Money, Now What?

Description: Panelists will discuss creative approaches to sustainability and stability as well as how to develop, build and scale a breakthrough company with limited resources, such as:
    1) Unique incentive structures for your company
    2) Free and low cost resources for entrepreneurs

Success is in the Company You Keep

Description: Seasoned entrepreneurs and CEO’s reveal how to diligence partners, suppliers and employees; as well as
    1) How to find an attract the right talent and partnerships
    2) Understanding the pitfalls of hiring just on resume alone
    3) Understanding how and where to find a complimentary partner
    4) Hiring, managing, getting the most out of non-full-time employees

My Product isn’t Cool? What in the World Should I Do?

Description: Panelists discuss how to get the word out about your product, even when it isn’t flashy. Topics include:
    1) Understanding hype and why it’s a power weapon
    2) Clever ways to get publicity for your brand
    3) Learn the pros and cons from top-tier “spin doctors”

The $5MM Company: Growing Fast…. But Also the Right Way

Description: Panelists will share tactics they’ve leveraged to achieve unprecedented business growth; as well as strategies for mitigating marketshare loss in the face of stagnant growth.

Anyone reading this knows what it’s like to get excited about a pending release. Whether it be a new Dan Brown novel to the mythical Apple Tablet, we all love the speculation.  Hype is a great way to describe this type of obsession.

The companies behind these products know we are suckers for teasers, specs, promos, anything at all that can give our thirst just a momentary reprieve. At the same time, this last year especially, we’ve noticed the tactic shifting substantially through the age of the Internet.

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Things here in NYC are crazy with corporations and entrepreneurs trying to figure out how to catch the green wave.

And if you’re in doubt whether there is some serious potential in business in this area, just spend 3 minutes at any magazine store and look at the front covers of some of the major publications. That should placate your doubts!

Why is the “green” industry so darn hot and very unlikely to be just a fad:

* Red China is now turning green and will lead the way in a very short time
* European countries are returning to coal know as “the dirtiest fuel on earth”
* The planet’s population is expected to increase 50%… to 9 billion… within 40 years
* The number of cars and trucks is expected to double by 2040 to two billion
* The number of commercial jetliners is expected to double to 36,000 by 2030

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The new business landscape is truly a game changer.  It allows smaller businesses to reach 1,000s of potential customers without huge marketing budgets like that of larger corporations. Viral videos, Facebook, Twitter are a few of the new tools available to small business.

But, just like any tool, social media tools are worthless unless you know how to use them. Paramount in successful use of social media is to avoid what’s termed interruption marketing. That is, disrupting people with your sales message when they haven’t asked for it.

Instead, people want to be helped. Rather than selling to someone, it is more effective to provide useful information. If someone on a forum asks a question, one should answer it rather than saying “hire me”.  By providing help and showing you knowledge, you’re more apt to actually have a follow up discussion involving being hired.

The old days of spending tons of cash for print, TV or radio ads are gone. The new landscape involves being nice and un-solicitous.  For more information about the new business landscape, attend New York Entrepreneur Week.

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About the Blogger:

Matthew Weiss is owner of Weiss & Associates, PC, a boutique vehicle and traffic law firm located at 419 Park Avenue South, New York, NY.  For more information visit his site New York Traffic Lawyer.  Mr. Weiss is also the Global Learning Chair for the Entrepreneurs’ Organization, a worldwide not-for-profit dedicated to helping businesses owners learn and grow.

On Tuesday, I will be part of the NYEW panel “A Roadmap for the Tech/Mobile/Telecom/Media Sectors: Top Entrepreneurs Reflect.”

It is a perfect topic and promises to generate a lively discussion.  I have lots of Silicon Valley tech start-up experience and some Fortune 50 Telecom experience – but for reasons that will become obvious I will focus on mobile. Mobile changes everything and we are just beginning to realize it. What interests me most is how profoundly mobile phones are changing the way we work.

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Lately I have been teaching a uniquely green focused  FastTrac™ Tech Venture program run by ITAC – New York City’s Industrial and Technology Assistance Corporation.

Our class is full of small start-up and early-stage businesses with state-of-the-art green technology business concepts.  Super cool ideas ranging from solar panel manufacturers to internet-based companies that measure energy usage of your home and commercial buildings.

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For the fearful, our current economic environment is an obstacle, for the bold, it is an opportunity.

What do companies like GE, HP, Microsoft, CNN, Hyatt and Burger King have in common?  They were all started in economic downturns by entrepreneurs whose passion, commitment, and ability to execute far out-shadowed the temporary economic obstacles.

New York Entrepreneur Week (NYEW) scheduled November 16^th to the 20^th 2009 celebrates the opportunities to be found in this economy.  Through a series of panels, keynotes and networking sessions, entrepreneurs will learn from over 120 speakers from 18 states and 3 continents the resources available to them and how to launch, grow, and manage a successful business venture.

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